Most LinkedIn DMs get ignored because they're too long, they start by talking about the sender instead of the prospect, or they end with a vague non-ask. Lara Acosta - 250k+ followers, receives hundreds of DMs - breaks down the three things that determine whether a DM gets a reply.
Must-have 1: Length
How to know if yours is right
Must-have 2: The first sentence
What kills a DM in the first line
What works instead
Must-have 3: A clear CTA
What vague CTAs look like
What a strong CTA looks like