1:1 with a GTM engineer
Voice messages receive over 43% more responses compared to regular written messages. Less than 1% of all LinkedIn outreach uses them. That's the gap you're stepping into.
Section 1Why voice notes work so well
Two reasons most people overlook:
Trust
Pattern interrupt
Section 2When voice notes outperform text
Voice notes aren't for everyone or every situation. But when used correctly, they get higher reply rates than text.
Use voice notes when:
Don't use voice notes for:
Why voice actually works:
Section 3The 30-second rule
Keep voice notes under 30 seconds. Ideally 15-20 seconds. Any longer and people won't listen.
How to stay under 30 seconds:
The test:
Section 4What tone actually works
Voice notes reveal personality instantly. Get the tone wrong and you sound fake or pushy.
Good tone:
Bad tone:
The gut check:
Section 5Example voice note scripts
Here are 3 scenarios with example scripts and why each works.
Scenario 1: Post-meeting follow-up
Scenario 2: Sharing relevant update
Scenario 3: Re-engaging warm lead
What all 3 have in common:
Section 6Voice Note Script Prompt
Use case: Create natural-sounding voice note scripts. Copy-paste this into Claude or ChatGPT.
#ROLE You are a sales rep who's mastered the art of voice notes that get 35%+ reply rates.
#TASK Write a voice note script that sounds natural, conversational, and human - not scripted.
#SPECIFICS
- 30 seconds when spoken (roughly 80-100 words)
- Include verbal fillers: "um", "uh", "you know", "basically"
- Start with acknowledgment of the voice note format
- One clear point or offer
- End with simple question or soft CTA
- Sound like you're genuinely talking to them
Prospect info: Name: {{first_name}} Company: {{company_name}} What they do: {{what_they_do}} Why reaching out: [your reason]
What I want to offer: [your offer/value]
#EXAMPLES "Hey [name], hope the voice note is cool with you - thought it'd be easier than typing. So basically I saw your post about [topic] and um, we've actually been working on something similar. We helped [similar company] with [result]. Anyway, thought you might find it useful - want me to send it over?"
#OUTPUT Return the voice note script only. Include verbal fillers naturally.
Section 7What to never say in voice notes
❌ "Hey, just wanted to reach out..."
❌ "I know you're probably busy but..."
❌ "I'd love to hop on a call to discuss..."
❌ Long company or product explanations
❌ "Sorry for the voice note..."
The principle:
Section 8Quick tips
Smile while you record
Mention something specific to your list